Content marketing is one of the ways that can help you increase sales. The strengths of content marketing are abilities to humanize your business, add authority to the brand through content in a cost-effective way. In other words, you give people good information to connect with them, attract and transform them into clients.
Content marketing is a cost-effective way but not cheap. Also, it takes time unlike the PPC (pay-per-click online advertising). On the other hand, content marketing builds trust and rapport with the audience. The common practice is to combine forms of marketing to get the best result.
We keep your revenue top of mind to solve business challenges. Lumos Bytes provides full-service from content strategy, creation, publishing to distribution and promotion.